School of Business
Bachelors of Business Administration

An online Bachelors designed for life-long learning
Degree will be conferred by European International University, (EIU-Paris)

Program Delivery

100% Online accelerated degrees

Time to Completion

up to 3 years

Total credit hours

180 credits

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Bachelors of Business Administration | East Bridge College

Program Overview

A Bachelors of Business Administration (BBA) is a specialized undergraduate degree program that bestows the basic principles of business management and administration. It encompasses a wide range of topics such as finance, marketing, accounting, economics and business law that allows students to gain the comprehensive knowledge and expertise in the field of business. BBA programs offer practical training that allow students to master the professional practice required to solve in a real-world issue in a business environment. After completion of the degree, graduates gain lucrative career opportunities in various industries which include corporate, government, or NGOs’ while others choose to pursue higher educational degree in business, such as a Masters in Management or MBA.

  • This degree program is perfect for those who are keen to advance their career in the field of business with the highly sought after proficiency and leadership skills prevalent in the dynamic and ever-changing world of business
  • BBA programs educates students about the importance of business ethics, by covering topics like ethical and ecological responsibility.

Programs Available

BBA In International Business Management

BBA In Integrated Marketing Communications

BBA In Travel & Tourism Management

BBA In Hotel & Hospitality Management

BBA In Finance

You will examine key questions such as

  • Basic principle of economics and its use in business
  • Effective business management in terms of reaching goals and objectives
  • Marketing strategies for retailing products and services in different industries
  • Efficient administration of human resources aiming to create a productive and healthy workplace environment.
  • Adaptability to changing market trends and conditions by implementing technological amelioration 
  • Managing finances and investments to achieve business advancement and financial success
  • Effectively manage complicated legal and ethical matter

Upon completion of BBA, learners will be able to (Benefits)

  • Graduates gain a wide range of career opportunities in the various industries such as finance, marketing, human resources etc.
  • They gain in-depth knowledge and expertise in the field of business crucial to upgrade their professional skills such as leadership quality, problem-solving and decision making ability.
  • The program provides networking opportunity with industry experts other faculty members which leads to career opportunities.
  • The provision of practical training allows graduates to manage real- world business situations with ease.
  • Increases earning potential as employers would hire individuals with higher qualifications encompassing the comprehensive knowledge and skills gained through a BBA degree.
  • The BBA program offers the opportunity to study abroad that allows them to cultivate a global outlook and prepares them for lucrative careers abroad.
  • The in-depth knowledge and expertise gained through the BBA program makes an individual a valuable asset to the company
  • Pursuing a BBA degree aids in the personal growth and development while increasing credibility in their resumes.
  • A BBA degree paves the path for higher education pertains to the field of business such as an MBA or a specialized master's degree in the field of business.
  • BBA programs equips an individual with the comprehensive knowledge pertaining to the current digitalization in the industry by covering topics in their curriculum such as data analytics, artificial intelligence, and block chain.

Admission Requirement

Admission to Bachelors in Business Admiration (BBA) is open to students from all disciplines.

  • High School Diploma/Certificate or its equivalent qualification. 
  • Recognised Bachelor Degree in any field or equivalent level
  • Mature and high potential candidates without any previous educational qualifications will be considered on a case-by-case basis, if they have professional working experience in managerial/supervisory roles.
  • Proficiency in English with IELTS Level 5.0 or High School study of all subjects in English or at least 55% marks in English in your High School is desired
  • Knowledge of Internet and browsing, MS Word and Online Research Skill is desired

Application Process

  • Interested candidates must complete initial application form which is available on the websites of East Bridge College. Fill out the online application form with all the important details like phone number, email ID, etc.
  • After submission of the same, an admission executive from EBC will call you for basic queries and an email containing the program details will be forwarded to you.
  • Once your enrolment is confirmed, you will receive a mail containing the program fee payment details.
  • You will receive an online admission form after receiving the payment confirmation for the program
  • Once you fill up the online admission form and submit it, you will gain online access to the program.

Who should apply for BBA?

  • This degree is suitable for individuals who are keen to pursue a career in business, management, or entrepreneurship.
  • This program allows one to upgrade their professional skills like communication, decision making, problem solving and leadership abilities that are highly sought after in the business industry.

Program Requirement

To receive a degree in the program of study the student must achieve the following:

  • 100% completion of all modules and submission of assignments (24 core modules) including the Capstone Research Paper, is required to be able to get certified in BBA (any specialisation) from European International University, Paris.
  • Furthermore, on successful completion of each module of the BBA programme, the student will also be awarded an individual course module completion certificate from East Bridge College which adds to the value further, evidencing your competitive advantage in the job market, locally and internationally.

Grading Criteria:

EIU-Paris follows European Credit Transfer and Accumulation System (ECTS academic credits scheme). The ECTS credit system makes degree programmes and students performance more transparent and comparable all across European Union countries. In order to obtain the B.B.A. degree (in any of the 5 specialisations), students’ need to complete 24 core modules including the Research Project module in his/her chosen specialization area with a minimum of a 49% ECTS. Each of the 24 modules carry 7.5 ECTS (7.5*24 = 180 ECTS)

Program Structure

For more information on the Program structure and other details please email


  • 2000 USD- If Paying from USA or paying in USD
  • 1,610 GBP- If Paying from UK or EU
  • 68,454 THB- If Paying in Asia
  • 164,164 INR- If Paying in India

Fees include all: Tax, Program of study, LMS access, Study guide, Evaluation and Assessment, Diploma, Courier charges apply for Degree dispatch to your country. Certificate Notary and Apostille charges are separate from Paris. PDC is conferred by the European International University, (EIU-Paris). There is a bench fee applicable for each extension you request to complete the PDC program after 36 months.

Refund Policy

Once students register for a course, they are responsible for dropping any course they decide not to attend.

  • Once you have enrolled in the program and you wish to immediately pull out and before any access has been granted - 50% of the tuition fee will be refunded
  • No refund for students who have received course access and have already started off with the program from EBC
  • Read all Terms and Conditions before making payments
  • Processing of refunds make take up to 3 months

Awarding Bodies

The European International University (EIU) – Paris is a private, independent higher education provider and has been successfully incorporated in Paris, France, (Registration at RCS No.: 839 980 851 R.C.S. Paris on 29 May 2018). EIU – Paris offers higher education programs that are different from the French National Curricula and Programmes leading to French Government accredited university qualifications, which falls under the French Public Higher Education sector. All programs and services provided by EIU are internationally benchmarked through the audit and quality assurance processes, carried out by both the Ministry of Higher Education, France, as well as ASIC, U.K., on a regular basis.

The European International University (EIU) – Paris, is a private higher education establishment authorized by the French Ministry of National Education, Higher Education, Research, and Innovation, in accordance to and in compliance with the French Education Act: Code de l’Education Articles L 444-1 to 444-11 and R 444-1 to 444-28.

The European International University (EIU-Paris) is duly authorized as a Professional Training service provider in accordance to Article R.6351-6 of the French Employment Code, under the registration number: 11755784775, with the prefecture of the region of ILE-DE-FRANCE.

Through the academic affiliation arrangement between East Bridge College and The European International University, EIU-Paris all EBC programs are validated by The European International University, EIU-Paris. Hence by means of program validation and certification, EBC students who successfully complete their programs receive relevant degrees from EIU-Paris.

EIU also holds professional memberships of the following bodies: -

Accreditation Council for Business Schools and Programs (ACBSP)

Founded in 1988, the Accreditation Council for Business Schools and Programs (ACBSP) is a global business education accrediting body and the first organization to offer accreditation to all levels of collegiate business educational degree programs from associate to doctoral.

Business Graduates Association (BGA)

The Business Graduates Association (BGA) is an international membership and quality assurance body of world-leading and high-potential Business Schools who are dedicated in promoting responsible management practices, lifelong learning, and making a positive impact on their students, communities, and the economy at large.

Association for Transnational Higher Education Accreditation (ATHEA)

Association for Transnational Higher Education Accreditation (ATHEA) is a membership non-profit association registered in Vienna, Austria (ZVR-Zahl 378490525). ATHEA is governed by a Board of Directors who are elected by the membership. The association’s daily operations are managed by the Executive Director.

European Council for Business Education (ECBE)

European International University (EIU) holds membership with the European Council for Business Education (ECBE). ECBE is a distinguished global accreditation agency with its headquarter in Belgium. ECBE recognizes EIU’s endeavour is on delivering vocational and skills-based education programs and certifications that are designed to prepare students for specific jobs, with an emphasis on providing high-quality instruction. With the support of ECBE, EIU will continue to improve and develop its unique programmes to benefit learners who are seeking to accelerate their careers and accomplishments.

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